Lead Generation

MOTiiV offers tips on how to choose the best blog topic ideas for your car dealership so you can get the most mileage out of every post.

It’s a problem every dealership will face at one time or another: a drop in sales. Whether it’s a drastic drop due to a situation like COVID-19 or a typical seasonal slowdown, there are steps you can take to boost car dealership sales until the normal uptick in business returns.

Increasing sales at your dealership service department relies, of course, on increasing traffic. The more potential customers who come for an estimate or small service, such as an oil change, the more of those “leads” that will translate into increased sales. 

Increasing traffic to your dealership most effectively will come not by implementing one method, but by layering methods to maximize traffic and maximize growth. 

Here are 5 ways to increase traffic to your dealership’s service department:

Qualified leads are the lifeblood of the automotive sales industry. In order to attract with more of these leads you need to understand the process of lead generation, the true distinction between unqualified and qualified leads, and why lead generation is vital to the success of your business.

The way people buy cars is changing, but you can still generate more leads at your dealership with lead generation services, website and social media optimizations.

Drive more traffic to your car dealership and increase sales with these expert tips and insight from industry professionals at MOTiiV.

Lead generation strategies can help you increase your sales by giving you a better understanding of how consumers find you and what they’re asking.

See how you can maximize potential leads and close more sales with MOTiiV’s sales lead generation program and guide to converting leads into sales.